On March 17, 2014, Neopets.com was sold to Jumpstart! A company that specializes in children’s games. The website moving from a larger company (Viacom) to a smaller one (Jumpstart) further suggests that the website is dying out. However, why would Jumpstart spending multi-millions buying out this website is the question on the mind of many.
Surely they must be aware of the site’s decline, so for them to make there money back they will be pumping out fresh new content! Hopefully they can bring back the old battledome as well, and finally start listening to players!